Development of my idea

My last few blogs have been about the narrative of videos so I could find out how narratives affect viewers and if they even do, I will list the blogs here:

The Narrative of Advertising

Driving Sales Through Video

These two blogs have helped me realise that I need more of a narrative in my videos to have an effect on the audience and I need it to be relatable so they talk about it and discuss it with others and most importantly book a session with Josh, because of this I have thought out more of a narrative and I have also got Josh to send me details on what he wants shots of so I know what I am shooting. First of all, I am going to be placing a couple of quick testimonials at the start so the people will be telling the audience why they started working out and why they chose to workout with Josh, then I will capture the clients working out on the equipment Josh has said they will use in the text below. I will then end it using motion graphics to tell people to like, share and book a session with Josh.

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Some of the camera techniques I will be using are the fill the frame effect and I will be also using foreground, editing wise I will be using the glitch effect and masking, these are so my videos stick to the trendy traditional theme of a workout video and because in my inspiration blogs here Contextual Analysis- How to film workout promotional videos and Contextual Analysis- Inspiration- Personal Trainer Promotional Videos these techniques stood out to me and I as a video creator thought these techniques made it trendy.

I also did some research on how important storyboard planning was here Video Production- Planning and in this blog, I realised how important it was to plan shots so you’re ready for the shoot, also in the videos I was watching when learning about the foreground and fill the frame technique Daniel Schiffer mentions how important it is to pre-plan and look at what’s around you to use for foreground and look at colours in you location to do the fill the frame technique because of this research I am going to make sure I do a good storyboard that I can access on my mobile to remember what I need to shoot on set. I now need to do some more research on testimonials to learn how they are set up as it is important I also learn this before the day of the shoot.

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